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Limen


Limen is a bedding brand built around the concept of “quiet comfort,” exploring the threshold between rest and awareness. The pattern system is scientifically designed to evoke maximum comfort and visual stability, using softened stripes and a controlled rhythm to create a calming presence.

Scope: Brand Identity, Naming, Art Direction











Scientifically designed, Limen’s patterns operate within a fractal dimension range of 1.3–1.5, creating a mid-complexity visual. Only 30–40% of the surface is activated through layered rhythmic stripes, preserving negative space.

Layered linework removes the sharpness that can trigger the amygdala, rejecting the visual threat posed by synthetic edges.





























*Personal Project
Directed by: Angela Park


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Angela Park
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Angela (Seryoung) Park